Search
Engine
Marketing
When you do any Google or Bing search, the top 3 - 5 results are reserved for paid advertising. We can manage those ads & help you optimize the best keyword searches for your business.
We also help set your "Google My Business" & set up your website's SEO (Search Engine Optimization)
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Methods of Search Engine Marketing include:
Google My Business
Paid Search
SEO
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Google My Business is when someone does a search for a business category, a type of business or a keyword and results are given including suggested businesses near by. For example, "restaurants near me." This is quickly becoming a primary way of making sure your business is found. However, once it is set up, maintaining the profile is just as important for maintaining good results.
Paid Search is when someone does a search for keywords or terms related to your business, your business will show up as a result. However, you only pay if someone clicks on your name. The top 3 to 5 results of any search result are reserved for paid search, therefore the quickest & surest way to be on Page 1 of a search result is through Paid Search.
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SEO or Search Engine Optimization is when you try to get to the first page of a search result organically. There are many aspects to achieving this and we can help set up the basics on your website.